Monday, 21 February 2011

Why Not Associates

Branding Project

The Why Not Associates project really opened my eyes to the concept of branding and how it just isn't about a logo but an entire identity. This was my first project, we worked with Gustavo Fernandes. He is a truly inspiring person and was glad to learn a little about how he works. Our task was to create a 20page PDF that is primarily a guideline for a new brand.

Branding Project

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